https://bradburybrandexperts.com/wp-content/uploads/2022/08/packaging.jpg 600 900 Carter Lovelace /wp-content/uploads/2022/07/bradbury-logo.png Carter Lovelace2021-03-20 13:32:392022-08-05 13:35:32More than Just a Box – How Packaging Impacts Conversion Rates
Products need packages. Everything would get damaged in storage or shipping otherwise. But packaging does more than protect your product, it has a direct influence on consumer purchasing behaviour.
https://bradburybrandexperts.com/wp-content/uploads/2022/08/brand-purpose.jpg 1162 1346 Carter Lovelace /wp-content/uploads/2022/07/bradbury-logo.png Carter Lovelace2020-10-15 13:29:362022-08-05 13:32:23Brand Purpose Drives More than Just Marketing
Brand purpose impacts how your market views your brand and can drive more than just your marketing efforts. Defining your brand purpose helps inform business strategy, operational processes, and human resource decisions, too.
https://bradburybrandexperts.com/wp-content/uploads/2022/08/amish-featured.jpg 1154 1366 Carter Lovelace /wp-content/uploads/2022/07/bradbury-logo.png Carter Lovelace2020-09-04 11:20:152022-08-05 13:43:19What the Amish can Teach us about Branding
Is your brand’s customer experience designed from your company’s perspective or your customers’? Hear the word Amish and we tend to think people who are anti-technology. But, like all stereotypes, this perception isn’t really accurate.